Proposal case sharing

The speaker had more then 30 years in production design industry, he shared many of the innovation case study to us. As the principal of this speech: a product prototyping proposal can be in any form but with 7 main point, which are product function, when, where, who, why, how to do, costs. When processing a new idea you will be ask the agendas that list above. Moreover, timing and the target market life style are need to be combine into considerations.
Regarding to the target group, a research will be a must and analyze are also need for developers.
From the cases experience sharing I found some same issues that o meet before, 1) costs 2) marketing method. Developing tooling and mock up sample in most of the case studies all play the key roll. The  The speaker recommend the innovators should hear the using experience from distributers and end users. They are the best and cheapest way to make the market analyze for you. Latter then is the selling timing and marketing methods. Conclude the speech today, timing, price, product are the key to innovate new product.

By Ricky
Kaiora.Design

Apple solutions
Clothing consultant
- Posted from my iPhone